Sarah Bowen Shea does everything like a mother. She trains like a mother, she runs like a mother, and she tackles online business like a mother. This inspirational lady and her business partner Dimity McDowell are the founders of Another Mother Runner, an online space that they describe as a ‘Virtual Aid Station’ for likeminded… Read more »

If you’re a web entrepreneur or running your own small business it’s important to bootstrap as much as possible. An easy way to save money each month is by using some of the excellent free tools available whenever you can. The hard part is finding the good free tools that will maximise your productivity and help… Read more »

So, you want to create an ebook? Awesome! Sharing your knowledge online is a fabulous way to showcase your expertise, offer affordable access to that brilliant brain of yours, and to extend your reach to a whole new audience who may not have realised just how clever you are (yet). But, has the Grand Plan… Read more »

Meet Adrian Incarnate. He’s been part of the Sydney hip hop scene for over a decade, building a loyal following of his own and also extending his reach through collaborations with other like-minded musicians. A bit of a ‘renaissance man’, Adrian’s got vocals, production and emceeing under his belt. And he’s a great guy to… Read more »

Selling on Facebook is the subject of much debate. Some say it’s been a disappointment and highlight some major retailers like Gap and JCpenney who shut down their Facebook stores within months. Others correctly point out that it’s still early days and selling on Facebook requires a different approach, one that interacts with fans and… Read more »

Lion and Anvil are carving a name for themselves in the quality handmade leathergoods and clothing market. Their rawhide belts and accessories, the softest tees, and classic iconography hark back to a time before mass manufacturing and disposable fast fashion. With a successfully funded Kickstarter campaign under their very well made belt, brick and mortar… Read more »

Creating and sending customers an invoice normally involves you manually calculating the sales tax before you send it. Sounds straight forward, until you realise how tricky it is when your customers come from all over the world, and each state in the US has its own tax rates. Calculating sales tax is a major headache… Read more »

Trying to get free publicity for your business by pitching to journalists can be extremely tough and drive you nuts. For any small business owner or a solo entrepreneur getting a journalist to write about you can feel like you’re trying to climb Mount Everest carrying a fridge on your back. But it’s not impossible. And… Read more »

As many of you know, a serious vulnerability in OpenSSL cryptographic software library was recently discovered: CVE-2014-0346 / CVE-2014-0160, commonly called the “Heartbleed Bug.” The vulnerability is described at It affected nearly two thirds of all web traffic, including Google, Twitter and Amazon. Like many companies, we took immediate action to assess the Heartbleed… Read more »

Why should you offer customers the option of PayPal PayPal is one of the most popular ways for customers to purchase online with 143 million active buyers1 looking for PayPal when shopping online. Research shows that over 72% of American’s online have a PayPal account. Online shoppers trust PayPal as a secure way to buy online and… Read more »

I love good storytelling, especially those that draw you in and inspire you. I don’t consider myself a foodie, but whenever I hear passionate farmers or food producers talk about their produce it makes me want to buy it and taste it. I always find myself salivating when watching those food TV shows like Jamie Oliver… Read more »

When you’re starting a business or thinking about launching a new product, testing your idea is one of the most important things that you can do. Our seller in the spotlight this week is the lovely Jen Gordon – and she loves helping businesses and individuals do just that. She’s a web design whiz who… Read more »

Warning: this article and the pricing model I’m about to talk about are not for the faint of heart. If you prefer “predictability”, by all means, stick to your $.99 kindle book pricing and your $25/hour service rate. There is nothing wrong with this. If, on the other hand, you’re interested in reaching the edge of what your… Read more »

The health and wellness industry is booming, and one of the main reasons being how it has been embraced by communities on social platforms like Instagram, Facebook and Pinterest. Jessica Sepel is a Sydney based nutritionist who’s taking advantage such platforms to share her professional knowledge with the masses. And they are loving what she… Read more »

I recently saw a comment from a reader on a post by Jeff Bullas who asked him which way to go with dates on posts. Should posts have date stamps on them for relevancy or no dates for evergreen content? Jeff Bullas doesn’t have dates on any of the posts on his website. Jeff’s view… Read more »